Iceland store front

Supermarket Iceland gives discount for over-60s

The store will take ten per cent off bills every Tuesday

Supermarket chain Iceland is giving all shoppers aged over 60 a ten per cent discount off their shopping.

The discount will be available in every Iceland store one day a week.

With inflation climbing to more than nine per cent, many of us are feeling the squeeze on our bills – including at the check out after a food shop.

Food prices in general are ten per cent higher than they were in March last year, caused in large part by rising energy costs and the war in Ukraine.

How does it work?

There’s no minimum spend and the discount applies every Tuesday. It’s also available in The Food Warehouse.

All we need to do to claim is show proof of our age at the checkout. We can use a driving licence, passport or senior travel pass.

It comes as Asda rolls out a new range of no-frills budget items across its stores to help us cope with the cost-of-living crisis.

Meanwhile, author and super cook Lorna Cooper has shared plenty of her budget-friendly recipes with Quids in!

We recently gave away five copies of her latest book Feed Your Family: More From Less. The lucky winners were: 

  • Karen from Elland
  • Emma from Hampshire
  • Veronica from Lancashire
  • Joanna from Leeds 
  • Louise from Norwich

Image: Iceland

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